We all know the importance of building link popularity and link reputation. However, the days of reciprocal linking are over. There are too many pitfalls, so straight reciprocal linking is best left alone.
Are you looking for linking suggestions?
Get creative with your link building strategies. If you have a travel site, what about creating a special area where your [...]
Reminder: Link popularity is “page specific,” NOT “site specific.”
Which of your important interior pages could use some assistance?
Obviously NOT your “privacy policy” or probably not your “about us” page…
But take stock and choose any 3 of your “most important” pages today and set a plan to specifically work on increasing some natural link popularity, directly to [...]
Link popularity and link reputation is important.
But don’t be so obsessed with linking that you build your entire strategy only around link building.
Use all of the basic principles to carry your Web site and you may want to do some linking based on what will make sense to your visitors. You are not only just trying to please [...]
Today, we don’t really encourage a lot of reciprocal linking but in cases where people are linking to you, you might want to check to see if other Web sites linking to you are using a “no follow” tag or not. If they are, the search engine will and can follow the [...]
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