Tips # 1 : Include your most important keyword phrase in both your title and description tags ONE time. Your title tag should be around 8-10 words long, or shorter (Maximum of 75 characters, including spaces). Your description tag should be no more than a maximum of 150 characters, including spaces. Tips # 2 : Don’t capitalize the first [...]
When you are thinking about what type of content to write for new promotional strategies, always remember that the traffic is not the whole solution. You must also convert your visitors to buyers. Always watch for ways to work with “emotional content” since most people make their ”buying decisions” when they are in an emotional state. Your [...]
Use Wordtracker to spot new keyword topics that relate to your industry. Observing higher KEI values will help you find phrases that are busy yet not too competitive. These phrases can often be ranked easily with only mild basic optimization. Remember that optimization principles also apply to your press releases or media releases. Next time you put out a [...]
Tips # 1: If you use drop-down menus on your pages, be sure to include actual HTML links to your interior pages as well. If you rely on your drop-down menus to direct the spiders to other pages on your site, you may be very disappointed when the pages aren’t indexed. Tips # 2 : Do you know [...]
Performing SEO the way you currently perform now, has delivered a certain result. So if your happy with that result, carry on exactly the same way and you should get very similar results. If you are not happy with your results lately, then you must consider changing the way you do things. Same action = same result Different [...]
Create a content rich, informational site which is loaded with quality articles, tips, free advice, and tutorials, and keep your options to buy a product very subtle. The number one reason most people go online is to look up information, so the key is to discover high-demand topics for a niche audience and give your audience exactly what they are [...]
Remember to use supporting words, synonyms, and surrounding text when linking between pages. Allow for at least a 20% topic drift and avoid use the exact same link text (anchor text) to link between all of your pages and Web sites. Avoid building up link reputation that looks unnatural or contrived. If you’re a writer, swap up your bio [...]
Who is your “target audience”? When you write your Web site content, who are you focusing it on? Have the search engines ever purchased anything from you? Forget the search engines! Focus on your customers! When you write content, write valuable content focused on your customers. Focus on one topic (keyword phrase) only. Your keyword-containing tags should include that one [...]
If you write your content so that it naturally ”reads very well,” you will naturally earn some bonus for having created quality content. That I mean content…that reads well to a human being. Use moderation in everything you do. One of the things you need to understand is that “theme based” search engines like Google, are actually using a [...]
