KEI

SEO Tips # 195 – Natural Language Processing or NLP

SEO, SEO Tips

Natural Language Processing or NLP for short, is an extremely powerful influence to relevancy. Just remember that it does not ever replace good basic optimization factors, but it is something that you can study and apply to specific pages for those occasions where you have very low KEI (Keyword Effectiveness Index) phrases, that are highly […]

SEO Tip #15 – Keyword Research (KEI)

SEO, SEO Tips

For today’s SEO Tip I wanted to share a Q & A on Keyword Research: Question: Can you tell me how a phrase that has no competing pages can have such a low KEI. I have found many phrases that have a low KEI and little or no competing pages. Answer: Each keyword phrase performs

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