Google SEO report card written by by Brandon Falls, Adi Goradia, and Charlene Perez, Search Quality Team. Click here to download – Google SEO Report Card. Google SEO report card helps more to easily understand Google approach in SEO and How many of Google’s web pages use a descriptive title tag? Do we use description […]
Benefits of a Illogical Approach to Keyword Research For most aspects of living our lives, using a logical approach delivers much better results than taking an illogical approach. Performing certain tasks in a methodical, step by step approach only makes sense, especially in cases where you are taking specific actions to reproduce a certain result over and over again. However, the
Always remember that People like examples. One of the best ways to get a particular point across to your readers is to give them examples. Let them know how you and others have benefited from the information, product or service that you are writing about. Explain in detail what effect it could have on their lives or businesses if
When you have finished writing your article make sure that you proof read it at least twice, then set it aside for a day or two, so that you can go over it again when you are in a different frame of mind. That way you can view it as though you were the reader and this can help
With the advent of Google’s Panda filter, time spent on site is a major factor. If the majority of people don’t stay on your site for at least 57 seconds (the national average), you could be penalized. The overall user experience, how aesthetically pleasing the page is, and how engaging the content is, are all major factors. But what if you’re doing something
The Internet at it’s very best, is all about realationships. So in whatever industry you’re in, form real, lasting, honest relationships with others in your industry. These relationships should never be one-sided and never solely for personal gain, because your motives will always show through. Form genuine relationships, the kind where these people can call
When your search engine rankings fluctuate, or even if your site drops from the rankings, don’t panic. Understand that these things happen in this industry, and they WILL happen to you. They happen to all of us. What you DON’T want to do is make any changes to your Web pages because of fluctuations in the rankings
Performing SEO the way you currently perform now, has delivered a certain result. So if your happy with that result, carry on exactly the same way and you should get very similar results. If you are not happy with your results lately, then you must consider changing the way you do things. Same action =
When you visit a Web site, do you ever wish that you could find a particular piece of information on that site? Or, are you ever not able to find a specific product or service that the site probably sells? In such momoments, you realize the “gold” that this site is missing. But as a
Writing articles/blogs content is a great way to promote your product or service and to increase your sales. When you are writing to promote something you must first ask yourself several questions, so you don’t write an article and then have to figure out how you can relate it to your business. Determine what you want to promote. How you
Everyone seems to love free tools. Here is a Web page analyzer that gives you some helpful statistics. It’s free! It’s pretty quick too. Try Grading your Web site with: http://www.websitegrader.com Another tool is a free Web page analyzer to test exactly how fast your page is at various speeds. http://www.websiteoptimization.com/services/analyze/index.html
What types of links hold good value? Links within your own Web copy tend to have more value than links in your navigation. If a related site links to you and is also includes your keyword in their Title Tag, the link on that will have more benefit than if the Title of the page is unrelated. Initially,
Hows your link building going these days? Remember when considering the value of a link is that all links are not handled quite the same. When we ask about things like whether a link is site specific or page specific, it’s a good thing to remember that a search engine does not really see a Web site or even
Have you ever noticed where your Description in the search results page are being pulled from? Did you know that there are 3 places Google may be pulling a description from. 1. Most often it is the Description Meta tag. 2. Sometimes Google will grab a random snippet from the page copy itself. 3. And occasionally, it may
There is a lot of variety in article marketing. Another thing to keep in mind is that if you have an interesting story that somehow taught you something of value, well… people have been telling their stories since the beginning of time. Telling a story or sharing your personal experience can be a great way to encourage your reader
Categorize paginated documents. More language-relevant navigational results. Country identification for webpages. Anchors bug fix. More domain diversity. More local sites from organizations. Improvements to local navigational searches. Improvements to how search terms are scored in ranking. Disable salience in snippets. More text from the beginning of the page in snippets. Smoother ranking changes for fresh
SEOs don’t build websites; they build web presence. SEOs don’t design websites; they make your website more usable. SEOs don’t build links; they build relationships. SEOs don’t socialize your content; they communicate your value. SEOs don’t spam keywords in content to rank; they integrate key words into content to sell. SEOs don’t sell your products/services;
Once you have optimized any page, your log files will often show you how people are finding that page. Not just what keywords they are searching for to get there. If you discover that people are using specific keyword phrases that you had not originally thought of, it is in your best interest to further
An internal link is an in-coming link from within your own site and although it does not have as much weight as an external in-coming link, it still can help. The Google PR of your internal pages help with internal linking and, therefore, the way you pass and distribute Google PR throughout your site via