SEO Tips # 84 – Value of Unique Content in SEO

Do you understand that there is a difference between creating “unique content” and
creating “high quality useful content.” Just because your content is “unique” does
not mean that it may be particularly “useful.” Make it your goal to serve up
useful content that actual engages the reader and satisfies their “original search.”

Read this excellent article by Gerry McGovern on “The True Value of Content.”