LinkedIn is a professional social network and now it has reached 329 million members, so it has become more essential on social media platform. This network can be a effective tool to show case your identity, make more connections and also to generate more leads for your company.
Being it’s a professional network, first thing to keep in mind is that you should show up yourself professional because appearance matters a lot.
Here are a few tips to be Professional:
- Use Professional Photo of your own
- Create one line description about you (120 characters or less)
- Use summary section wisely
- Complete your profile
Second is how to make more connections with others. Here the way to lead you. Once you reached out all your friends and colleagues then it’s a time to expand your connections. The best time to connect with someone is shortly after meeting him or her in person. Instead of just searching their name and hitting “Connect,” send a personalized message, especially if you were at a larger networking event or conference. LinkedIn sends this default message: “I’d like to add you to my professional network on LinkedIn.” You can also edit this message.
Third is how to engage groups. In LinkedIn this is very easy job, its takes only 15 minutes out of your day to engage in relevant LinkedIn groups can help build your network and generate leads.
Here some rules to follow before start:
- Read the group rules
- Ask a questionto start a discussion and make sure its relevant
- Make sure that Post content is relevant to the audience
- Engage – keep discussions alive
- Don’t consider the snarky comments