Why Branding is Important for B2B Websites?

Branding is Essential for B2B websites :

B2B Branding

A few statistics on below infographic that shows you that why branding is important to drive long-term growth and increase sales.

  • 77% of B2B marketers say branding is crucial for growth.
  • 80% of consumers say they are more likely to purchase from a brand that offers personalized experiences.
  • 82% of investors say name recognition is an important factor guiding them in their investment decisions.
  • 43% of customers spend more money on brands they are loyal to.
  • Most B2B buyers are already 57% of the way through the buying process before the first interaction.
  • 90% of buyers say they’re likely to buy again from a vendor that had a superior mobile experience.
  • A personalized web experience can increase sales by 19%
  • 73% of B2B buyers say they want a personalized, B2C-like customer experience.