Define The Users Experience Using Eye Tracking Studies

Ho do you define the users experience for your website?
How do you define what users see on your website?
you can define and understand the users experience for your website using Eye Tracking Studies. It can be tested with random values who will look through your website and monitors how each person looks on your website. Its recorded each spot as a Heat map on eye tracking solutions. Its too expensive to have eye tracking studies and solutions and challenge for small businesses.

Below video is a example of eye tracking on Google Universal Search results.  This video shows in real time how a user study scanned the page. The larger the dot in this video gets, the longer the user was looking at that specific location.