Designation: Search Engine Marketing Specialist
Company: Precision Infomatic (M) Pvt. Ltd
Job Location: chennai
Experience: 1– 3 yrs
Industry: IT Industry / Software Services
Qualification: Any Graduate /Any Degree
We are looking for an SEO/SEM expert to manage all search engine optimization and marketing activities.
You will be responsible for managing all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks. You will also manage all SEM campaigns on Google.
- Execute tests, collect and analyze data, identify trends and insights in order to achieve maximum ROI in paid search campaigns
- Track, report, and analyze website analytics and PPC initiatives and campaigns
- Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
- Optimize copy and landing pages for search engine marketing
- Perform ongoing keyword discovery, expansion and optimization
- Research and implement search engine optimization recommendations
- Research and analyze competitor advertising links
- Develop and implement link building strategy
- Work with the development team to ensure SEO best practices are properly implemented on newly developed code
- Work with editorial and marketing teams to drive SEO in content creation and content programming
- Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
- SEO/SEM expert to manage all search engine optimization and marketing activities
- Deliver comprehensive campaign analytics including, but not always limited to, paid search insights (may also include organic search, other paid media formats, website, social, mobile, qualitative, secondary data, etc.).
- Ability to understand the client’s business goals, to anticipate future needs and help determine the ideal solution.
- Innovative and creative approach to challenges
22, First Floor Habibullah Road T-NagarT.