Example: <meta http-equiv=”Content-Type” content=”text/html; charset=iso-8859-1″> If not, you should be. To check this com-pliancy issue on any page, click on “view source” and press control F to bring up the FIND requester. Enter ISO and see if your page is compliant.
If you use Java script based drop down menus, you may want to use text links to ensure the spiders can find all of your pages. Use plain text links if you are using mouseovers, image maps, etc., too. Make sure the engines can follow your links.
Did you know that Google does not encourage the selling or buying of links. Matt Cutts has said that Google is good at spotting them. Web sites that sell links will lose their trust in the search engines. Don’t buy or sell links.
What type of content are you adding to your Web site? Your Web content needs to be good to high quality content that is well-written and engaging. We talk a lot about the richness and value of you providing useful content that hold high-interest for your audience of visitors. Tip: Remember the power of using nostalgia where appropriate.
Pages Yahoo! Wants Included In Its Index: Original and unique content of genuine value. Pages designed primarily for humans, with search engine considerations a secondary concern. Hyperlinks intended to help people find interesting, related content, when applicable. Metadata (including title and description) that accurately describes the contents of a web page. Good web design in
What type of content are you adding to your Web site? The use of humor at times is very powerful. It can be in the form of text, graphics, audio, or video, but just make sure it is good humor tastefully done. People want to feel good on your Web page. Good humor will influence
Are you obsessed with some SEO tool set or software program? Think about “software tools” more as having a very specific purpose (and there are some excellent tools to know about for sure.) But also realize, that the single most important key to understanding SEO in ways that will quickly profit your business, is to
How well do you hear what your customers are saying to you when you dialogue with them? Consider using http://www.Wordtracker.com/moreinfo.html for researching “dialogue patterns.” Did you know that we often communicate differently when we speak to each other, than when we are writing an article or creating content. Some of the simplest, ordinary, every day (even boring little
How many new behavioral trends have you discovered by exploring Wordtracker data? Do you ever feel like you are running low on keywords related to your business? Stop exploring keywords related to your solution or service and start exploring the trends that are related to your audience’s “challenges.” In many cases, we tend to only be focused
Search Engine Optimization in Web Technology View more presentations from Abdul Malick.
When creating new content, you probably have a clear objective for your Web page. What action do you want your visitor to take after they read your content? When researching your customer search trends, try and identify their interests and needs FIRST, instead of being always focused on your objectives. Every Web page should have an objective to be fulfilled
Be careful before you choose to remove a link to an important page within your site. Orphan pages usually end up in Google’s supplementary results, which means they will never show up in the top results. Are your pages suffering any penalties because a broken link you may have missed? Make sure to check your
Did you know that Courier New font looks very similar to an old style typewriter font? Try using the Courier New font on your testimonials to make them look like type-written messages. Another thing you can do for testimonials that are extremely influential is to use “audio testimonials” so that visitors can actually hear the emotion in your customer’s
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We are currently looking for Experienced SEO Executives in Chennai India. Candidates can walk-in to our Chennai office anytime in between 10.00 am to 07.00 pm. Qualification: 1.Good communication. 2. Good hands on experience in SEO. (Off Page) 3. Technical Skills: – Good working experience in SEO and Web Analytics. Desired Profile Candidate with a experience of
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How are your high performance pages converting for you. Here is today’s conversion tip: Are you using the little credit card logos on your page above the fold where the visitors can see them easily without scrolling? These logos as well as the verisign logo or security logos all instill a sense of trust in
What is the next most important aspect to obtaining top visibility for a page? If you guessed “conversion” you are right. How are your high performance pages converting for you. Are there things you could do to help you convert more of your traffic into sales? You bet there are. Over the next few days,
How many links should you have on a links page or other page of your Web site? Is there any limit or maximum number? Here is what Google advises: “Keep the links on a given page to a reasonable number (fewer than 100). When was the last time you reviewed Google’s Webmaster Guidelines? You should
Next time you are looking for new ideas in Wordtracker to attract more traffic, try thinking beyond “keyword hunting.” Of course you want to find those great money keywords, but also thing about exploring “topics” that would fit into your site’s interests. Have you ever researched which “tools” are in the highest demand? Have you