Remember that Humans Relate best to Humans Your Web site should contain images of happy, smiling people that help your audience visualize the benefits at a glance. You have probably heard the expression before, to “sell the sizzle.” People relate to peoples faces (particularly the expression in the eyes.) Never make the common mistake that some people often […]
Benefits of a Illogical Approach to Keyword Research For most aspects of living our lives, using a logical approach delivers much better results than taking an illogical approach. Performing certain tasks in a methodical, step by step approach only makes sense, especially in cases where you are taking specific actions to reproduce a certain result over and over again. However, the
Everyone knows that a Title Tag with your keyword phrase prominently used up front is important. But did you know that it is also important that the first few prominent words in the beginning of your Title also be unique and original too (for each page.) One of the things we often see is people have used the
What type of content are you adding to your Web site? The use of humor at times is very powerful. It can be in the form of text, graphics, audio, or video, but just make sure it is good humor tastefully done. People want to feel good on your Web page. Good humor will influence
Are you obsessed with some SEO tool set or software program? Think about “software tools” more as having a very specific purpose (and there are some excellent tools to know about for sure.) But also realize, that the single most important key to understanding SEO in ways that will quickly profit your business, is to
Once you pages are ranking well, you may want to fine tune your “call to action.” Tips on improving your call to action: Sometimes you may want to include a few testimonials in with your call to action (depending on what it is.) Some people may never visit a separate testimonial page, but sometimes a testimonial well
Search engines having augmented problems with spidering a “frames based” website. I accept as true that there will be continuous problems and I advise a redesign to a non-frames environment. Note down that the URL included in the frames pages are being indexed instead of your appealing frames page, so if you include content from
Tip: Did you know that it is possible to rank visibly higher in the search engines with a PR of 5 than it is with a PR of 8? It’s true! Don’t obsesse over Page Rank. Focus on building true relevancy.
TIP One: For 2009 you need to focus on creating content that serves your customers needs FIRST. Far too often, our focus is so narrowly limited to just our own objectives for a Web page. One powerful tip is to first research the specific needs of your customer (within a niche) and then deliver up high value, based
SEO TIP on Keyword Research: Always remember that no two keyword phrases ever perform exactly the same. Keywords do not perform the same within different industries. Even the same exact phrase can be easier or more difficult to optimize for, unless you take a variety of things into consideration. Search engines grade on a curve.
Here is another tip. This one is not SEO related, but still useful. Here’s a secret that you need to keep in mind for your keyword research. Did you know that you can use negative qualifiers with Wordtracker? For example you can REMOVE certain terms from showing up in your list altogether by placing a (-)hyphen or
Here is your SEO Tip of the Day: You are aware that problems can occur if you are using duplicate content or content that is too similar to other content. Try this duplicate content checker. http://www.webconfs.com/similar-page-checker.php http://www.copyscape.com
When naming a page after a keyword phrase, is there any more “SEO benefit” to using a hyphen (-) to connect two words than an underscore (_) in Google. Example: SEO-tips.html is better than Example: SEO_tips.html They have equal value in Google now. There was a time when it was better to use hyphens. But