The Internet is constantly changing, but remember that the true goal of the search algorithm is to reward useful content and content of value. Invest your energy into creating strategies that are more than just “link building” and “keyword placement.” Sometimes in our technical studies I wonder if we do not get so caught up in our hunt for […]
In your last or current project, are you creating content that your visitor will be GLAD that they found? It’s good to examine our own work from time to time. Give it some thought and be brutally honest with yourself. Are you creating that immediately assists in filling a specific search for information. Content of true merit. Something useful.
Articles are the same as news. They come under the rules that apply to “syndicated content.” They are both 100% white hat and search engines understand that both articles and news are created for the purpose of “syndication.” Genuine articles are “written” to be published across many Web sites and they will never be penalized for duplicate content.
Match no. Date Teams Venue 1 19 Feb 2011 India vs Bangladesh Dhaka 2 20 Feb 2011 New Zealand vs Kenya Chennai 3 20 Feb 2011 Sri Lanka vs Canada Hambantota 4 21 Feb 2011 Australia vs Zimbabwe Ahmedabad 5 22 Feb 2011 England vs Netherlands Nagpur 6 23 Feb 2011 Pakistan vs Kenya Hambantota 7 24 Feb 2011 South Africa
Search Marketing Summit ( SMS ) India 2011 in Bangalore: What is Search Marketing Summit ? A 2 day conference in Bangalore, India focusing on Search Marketing Strategies featuring five international search leaders will share, discuss, advice on Search Marketing strategies including SEO, PPC, Social Commerce, Mobile Marketing, Local, International, Affiliate marketing, Analytics and more
On the topic of Pay Per Click, remember that there are advantages to using PPC such as Google Adwords. But also consider diversifying your campaigns. Remember that you are not “buying a link” but you are displaying an advertisement. PPC is not SEO because it is “paid advertising.” but it can compliment your SEO work
Question: Is it wise to buy some text links on high PR Web sites? Answer: Definetely not. I would never purchase a link on someone elses Web site. I advise against buying text links. There are many people who end up paying money for what they think is a “valuable link” never realizing that there are plenty of
Question: Is it true using hyphens in between your keywords more effective than using underscores when naming a Web page? Example: Is search-engine.html more readable by search engines than for instance search_engine.html? Answer: For the answer, read Matt Cutts Blog: http://www.mattcutts.com/blog/dashes-vs-underscores/
QUESTION: Should one submit their URLs to the various regional Googles ? or will a submission to the global Google automatically put you in the appropriate regionals? ANSWER: Just one to the main site will do. (Straight from Google)
Have you wondered about which keyword phrase is listed more often in Google? At Google Fight, you can type in two competing key phrases and see which one is listed more often in the Google database.
Would you like your site to be considered as a Google News source? Submit to Google News at this URL:
What are the two most powerful letters that can be added to a behaviorally related “root word” that will convert a “behavior” into a “tool?” The Answer: E R Example: ACTION WORDS TOOLS Hold + add E R = Holder Stamp + add E R = Stamper Watch
Recently, Google launched a new search feature Instant Previews that helps search user find information faster by showing a visual preview of each result. Before that users determine the best results using the elements of the search results like the title, URL, and description in each result. Now, this instant preview feature find the best results
There are several reasons to use URL redirection: Moving a old site to new domain URL Shortening Mis-type a URL Search Engine Manipulation ( Canonical ) Manipulating visitors The HTTP standard defines several status codes for redirection methods: 300 – multiple choices redirection 301 – moved permanently 302 – temporary redirect ( used to specify
Bing is looking for input on Crawl-Delay: In keeping with Bing themes of rapid change and responding to input and feedback from the webmaster community, Bing webmaster teams are working on future feature planning for the Bing webmaster tools and they would like to hear user and webmasters thoughts in a few areas. They starts
When your search engine rankings fluctuate, or even if your site drops from the rankings, don’t panic. Understand that these things happen in this industry, and they WILL happen to you. They happen to all of us. What you DON’T want to do is make any changes to your Web pages because of fluctuations in
Remember: when it comes right down to it, “your” Web site isn’t and shouldn’t be designed for YOU. It should be designed for your customers. What do your customers want to see on your Web site? As Jakob Nielson of http://www.useit.com/alertbox/design_priorities.html says, “You are not the user.” Web designers spend so much time on things that
SEO Tools and Tutorials Website: Here’s a great Web site with a lot of cool SEO tools, such as a Similar Page Checker (do NOT use duplicate content); Backlink Anchor Text Analysis (link reputation is one of those “off-page” factors that are so important, particularly with Google); and a Search Engine Spider Simulator (how does
Google Dance : You probably know that Google has more than one database, you can check them all right from here… Free HTML Reference: For a free HTML reference guide that you can print out and keep by your computer, visit: CSS Tutorial: CSS can make for much cleaner code, getting rid of the dreaded