Writing articles/blogs content is a great way to promote your product or service and to increase your sales. When you are writing to promote something you must first ask yourself several questions, so you don’t write an article and then have to figure out how you can relate it to your business. Determine what you want to promote. How you […]
Write customer focused content that appeals to your audience. Remember that your Web site should be focused on your audience first and appeal specifically to a niche interest. When writing your Web copy, you need to dialogue in an appropriate tone and format for the right audience. Some of the most interesting content will have
When creating new content, you probably have a clear objective for your Web page. What action do you want your visitor to take after they read your content? When researching your customer search trends, try and identify their interests and needs FIRST, instead of being always focused on your objectives. Every Web page should have an objective to be fulfilled
Did you know Google is literally rewarding well-written content the benefit of “true relevancy.” All I mean to say here, is that just by becoming a better “writer” and creating higher quality content, you can benefit from certain elements that are at work behind the scenes. Strive to prepare better content for your visitors and
Create content that will meet your visitor’s exact search query and satisfy it. When optimizing a page for a specific phrase, think about why an searcher might be using that specific phrase. If you are optimizing an FAQ (Frequently Asked Questions) page, are you truly delivering your MOST frequently asked questions? What do you think the background circumstances might be
When you are thinking about what type of content to write for new promotional strategies, always remember that the traffic is not the whole solution. You must also convert your visitors to buyers. Always watch for ways to work with “emotional content” since most people make their “buying decisions” when they are in an emotional state. Your
