Google

31 Jan 15

Local SEO Tactics for Greater Visibility

Local SEO: Local SEO is an ever-evolving entity. The last few years in particular have seen huge changes in the tools and techniques businesses need to use to rank well for location-specific searches. In Local SEO there are many elements that seem to have been given more importance since the…
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30 Jan 15

Google Adds New Locale Adaptive Pages

New Locale Adaptive Pages:   Google introduced its new locale-aware crawl configurations for Googlebot for pages it detects may adapt their content based on the request’s language and perceived location. New Locale-adaptive pages change their content to reflect the user’s language or perceived geographic location. Previously, Google didn’t handle that…
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28 Jan 15

Google Analytics Treemap – Adwords Report

Treemaps Report: Treemaps report were added within Google analytics at the end of 2014. Treemaps report visualizes AdWords data by utilizing nested rectangles and a red to green color scale. The treemap allows us to quickly spot the strong and weak areas of our accounts, helping us drive our attention…
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22 Jan 15

New Events Markup in Knowledge Graph

New Events in Knowledge Graph: The Knowledge Graph is a knowledge base used by Google to enhance its search engine’s search results with semantic-search information gathered from a wide variety of sources. It provides structured and detailed information about the topic in addition to a list of links to other sites.  Last year, Google launched a new way for musical…
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21 Jan 15

Google New Search History Cards

Web & App Activity: The Web & App Activity is the new Google update for search history and deals with searches and browsing activity. Search history card allowed you to pause or disable search history, location history and YouTube’s search and watch history. But this new card adds an extra…
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20 Jan 15

New Testing Tool for Structured Data by Google

New Testing Tool: Structured data (microdata or schema.org) adds additional information (markups) to your website. Search engines can understand these markups and possibly show them as rich snippets in the search engine results pages (SERPs), for example with an additional picture or a review. This helps your content get discovered…
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14 Jan 15

Now Maps in Google Drive

App: My Maps In Google Drive, you can find the google Maps that is “My Maps” app. You can use this feature by just click the arrow from the search box, select “Google My Maps” from the “opens with” list and click the search button or you can use the…
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12 Jan 15

Google Search Tricks – Infographic

Search Tips: While searching with Google, sometimes we fed up with the results without finding what we looking for.  That makes us to feel, Google would just read our mind.  We might think those search terms would return relevant results, but they don’t. Google have lots of operators in place…
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10 Jan 15

Google Now Tests new Background Images

Google Now: One Blog Reader from Miami had noticed a new Google Now Background Image that shows some buildings from downtime Miami. He’s from Miami, so it’s likely that Google tests a feature that displays photos related to your location. Google Now already shows custom images for cities like London and…
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05 Jan 15

Google Dictionary Cards

Google Cards: Google has new Dictionary cards for synonyms & antonyms search queries. Dictionary Card shows you the list of words similar to query, all definitions & more information related to query. If you search for [Work synonym], Google only includes a list of synonyms for each meaning. When you…
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02 Jan 15

New Smarter Results for Google Services

Google Smarter Results: Now Google availing smarter results for Google services Queries to make it better. Google places special cards at the top of the page for the search results. Cards showcase the links what you looked for and also step by step instructions for that. This special card results…
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28 Nov 14

Most Effective SEO Tactics

Digital marketers should know the SEO tactics and also to know to deal with it to accomplish the following business goals. The Eight Goals are Increase Lead Generation Increase Website Traffic Increase Traffic Conversion Rate Improve Natural Search Rakings Improve Brand Awareness Improve Analytics & Reporting Attribute Sales Revenue to…
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